Serta Simmons Bedding Opens New Manufacturing Plant in Seattle

Expands Regional Presence as Part of $100 Million Manufacturing Investment

SEATTLE, Wash. (September 19, 2018) – Serta Simmons Bedding, LLC (“SSB”), the largest manufacturer and distributor of mattresses in North America, has announced the opening of a new, larger plant in Seattle, Washington.

The new plant comes as SSB nears its 100-year mark in Seattle next year. It is also the fourth facility to open as part of SSB’s $100 million investment to expand its manufacturing footprint and support increased consumer demand.

“We are excited to open a new, larger manufacturing facility in Seattle, a city that is a known incubator for game-changing innovation in the US,” said Michael Traub, CEO of Serta Simmons Bedding. “This new site allows us to bring together employees from our former Seattle-Beautyrest factory and Puyallup-Serta factory under one roof and will help meet demand from customers across North America.”

The plant, located in Puyallup, occupies 280,000 square feet, employs approximately 210 people, and produces around 1,000 mattresses per day. Products assembled in the Seattle facility are shipped throughout the Western US region and in other markets as needed.

Over the past year, SSB has also opened new, larger plants in Houston, Texas, Moreno Valley, Calif. and Windsor Locks, Conn. SSB also plans to relocate to new corporate headquarters in Doraville, Ga., in early 2019. The move to Doraville will bring approximately 500 Serta, Beautyrest and SSB corporate employees together under one roof for the first time.

About Serta Simmons Bedding, LLC
Serta Simmons Bedding, LLC is the leading sleep company and the largest manufacturer, marketer and supplier of mattresses in North America. Based in Atlanta, SSB owns and manages two of the largest bedding brands in the mattress industry, Serta®, which has five other independent licensees, and Beautyrest®. The two brands are distributed through national, hospitality, and regional and independent channels throughout North America. SSB also owns Tomorrow®, a direct-to-consumer mattress brand. The company operates more than 30 manufacturing plants throughout the United States and Canada. For more information about SSB and its brands, visit www.sertasimmons.com.

Forward-Looking Statements
This press release contains forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. These statements are subject to risks and uncertainties. All statements other than statements of historical fact or relating to present facts or current conditions included in this press release are forward-looking statements. Forward-looking statements give our current expectations and projections relating to our financial condition, results of operations, plans, objectives, future performance and business. You can identify forward-looking statements by the fact that they do not relate strictly to historical or current facts. These statements may include words such as “anticipate,” “estimate,” “expect,” “project,” “seek,” “plan,” “intend,” “believe,” “will,” “may,” “could,” “continue,” “likely,” “should,” and other words. Such statements are not guarantees of future performance and are subject to risks and uncertainties that could cause actual results to differ materially from the results projected, expressed or implied by these forward-looking statements. Any forward-looking statement made by SSB in this press release speaks only as of the date on which it is made. SSB undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.


Media Contact:

Serta Simmons Bedding
Noreen Pratscher, VP of Corporate Communications
npratscher@sertasimmons.com
770-730-1822

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